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4 ways technology is helping healthcare
September 18 2015 0 comment

4 ways technology is helping healthcare

As technology continues to evolve in the healthcare industry, new developments are being made to improve the quality of delivering patient care. Breakthroughs in treatments, communication systems, and information gathering have provided healthcare practitioners with new tools to better serve patients. With that said, here are some of the biggest impacts technology has made in healthcare.

Enhanced information access

There’s no doubt that more and more people are using the Internet to research their medical issues. The introduction of Internet has allowed countless people to look up symptoms, exploring treatments and medicines on the web. Now that’s not to say that paying a visit to a doctor is a bad idea. But browsing for information online has enabled patients to understand what kind of symptoms they’re having, and allowed them to make better decisions about what to do next.

Better treatments and less suffering

Technology has also brought about new and innovative machines, medicines, and treatments that have the potential to save lives and improve the chance of recovery for billions. Not only can sophisticated technologies help patients heal and recover directly, they have also assisted researchers to make healthcare even more effective.

Take surgery for example. The invention of new medical tools and treatments, such as anesthetics, has enabled doctors to perform operations that were not possible before. They can undertake surgeries slowly and carefully, without worrying that their patients might feel pain or have their body give up altogether.

Improved patient care and staff efficiency

Electronic medical records have made patient care safer and more reliable than ever before. Physicians and nurses use portable devices to store patients’ medical records and check that they are administering the correct treatment. What’s more, results of lab tests, medicine orders, and patient information are all electronically stored in the main database, allowing for future reference.

Healthcare staff also benefit from technology - they have instant access to thousands of case studies, medical textbooks, and detailed patient history. Technology has also created telemedicine, a practice that enables doctors to consult with professionals from all over the world to diagnose, treat, and research conditions more effectively.

Medical trends prediction

Major search engines are now capable of predicting medical trends such as epidemics and flu outbreaks, based on the health information that users search for. Although not everyone who searches for “flu” is actually sick, these search queries tend to be popular when flu season is happening. The queries are added together to estimate how much flu is circulating in countries around the world. Medical experts are able to apply this information to take preventative measures and respond to outbreaks quickly.

Technology is paving the way for patients to live healthier lives. If you’re looking for efficient technology solutions to propel your healthcare business forward, don’t hesitate to contact our experts today - we have the perfect tools for all your needs.

Published with permission from TechAdvisory.org. Source.

 

How your business can prepare for VoIP
September 01 2015 0 comment

How your business can prepare for VoIP

Companies wanting to stay ahead of the curve are implementing Voice over Internet Protocol (VoIP) to help drive productivity and reduce travel expenditure. When installed, VoIP allows you to connect to correspondents using broadband Internet. However, you need proper planning and network preparation before deploying VoIP - here are the key components you must consider prior to VoIP implementation.

Network

Implementing a VoIP phone system presents challenges of its own. For one thing, VoIP service cannot tolerate any kind of network interruption. You need to ensure you have alternative physical links to carry all of your VoIP traffic in the event that you lose your primary path. An uninterrupted power supply (UPS) should also be installed. This way your Ethernet switches and VoIP devices won’t lose connection and go offline in case of power failure.

Security

As with other networks, VoIP is susceptible to cyber security threats and breaches. If you don’t have reliable and preventative security measures in place, you could fall victim to information theft and malicious attacks. Your best bet is to deploy a dedicated internal firewall to monitor the traffic flow and protect your systems from security threats.

Bandwidth

VoIP is dependent on the bandwidth of your Internet. Therefore, an accurate estimation of bandwidth consumption is crucial for proper planning in order to accommodate VoIP traffic. You need to perform tests to ensure you have enough bandwidth to handle the inbound and outbound call traffic. Relevant information includes the number of users, the number of handsets, the duration of calls, and data usage levels.

Budget

VoIP is no doubt a long-term money saver for your business, but switching over from a traditional phone system, or a fresh installation, involves a cost. You need to take into account the expenses of purchasing the equipment required for VoIP installation, such as VoIP phone cables, external power supplies, and routers. Installation costs may vary greatly, but it is worth the investment if you’re looking to take your communication systems to the next level.

Staff

Employee involvement and understanding is key to a seamless and successful VoIP integration. You can assign one, or a group, of your staff members the responsibility of learning about and managing your new VoIP systems. They can be the go-to person for any enquiries from other staff members. It is recommended that you ask a dedicated specialist to equip your staff with the information needed to utilize VoIP to its fullest potential. While most people are already familiar with video conferencing software such as Skype, it helps to create user guides and manuals to educate those that aren’t as tech-savvy.

VoIP implementation can often be a hassle if you undertake it alone. With the help of dedicated professionals, however, the whole process can become much easier, less expensive, and more rewarding.

Get in touch with us today and we’ll answer any questions you have on preparing your business to embrace this groundbreaking technology.

Published with permission from TechAdvisory.org. Source.
Choosing managed services for healthcare
August 26 2015 0 comment

Choosing managed services for healthcare

As the healthcare industry continues to embrace significant technological changes, healthcare providers need to keep up with the latest trends to deliver better patient care. That’s why more and more healthcare organizations are turning to managed services providers to lower costs and improve productivity. While this concept is on the rise, the services and level of support offered by managed services providers remain all over the place. However, there are certain managed services providers that work specifically within the healthcare verticals.

Here are some things to look for in a managed services provider before you consider partnering with one.

They guarantee response times

When it comes to providing healthcare services, talking about fast response times is not the only thing that matters. You should always make sure that your provider guarantees response times, and that you’re able to contact them 24/7. Consider this: in a scenario where something breaks or you come across technical issues in the dead of the night, your best bet would be to contact your service provider, not to try fixing things on your own. Therefore you need a provider who is able to provide assistance whenever you need it most.

They support a business continuity plan

You risk putting your organization in jeopardy if your managed services provider can’t assist in your recovery from major outages or natural disasters. A business continuity plan is an absolute necessity in your healthcare organization - you simply can’t afford to lose all your valuable medical data in the event of a disaster. You need all the help you can get from your managed services provider to maintain redundant systems, as well as help manage automatic failovers.

They provide proactive security

In the world of healthcare data security, aligning your practice with HIPAA compliance mandates is essential. Failing to meet regulations may result in huge fines, serious penalties, and even the withdrawal of your license to operate. The ideal managed services provider should offer core security services that include identity-based security and encryption, authorized privileges and access control, and data accountability and integrity.

They offer staffing services

Healthcare staffing shouldn’t be a hassle but, thanks to the changing dynamics of healthcare IT requiring a sophisticated workforce, that’s exactly what it can become. You need a managed services provider that assumes full responsibility for your clinical labor while providing you with a single point of contact for all your staffing operations, including account management, customer support, order placement, and more.

Choosing the right managed services provider can be a time-consuming task but, when you do make the switch, they can streamline your operations, reduce operational costs, and enhance workforce transparency.

If you want to learn how great technology and support can benefit your healthcare practice, get in touch with us today - we provide the perfect set of IT solutions and outstanding support to drive your organization forward.

Published with permission from TechAdvisory.org. Source.
Benefits of CRM for businesses
August 18 2015 0 comment

Benefits of CRM for businesses

At the end of the day, the success of any business comes down to whether it's making a profit. But building and maintaining relationships with the customer base responsible for that revenue is even more significant. Visionary business owners are implementing customer relationship management (CRM) systems as a part of their business operations.

Imagine a product that you purchased a couple of days ago breaks after its first use. You contact customer support and describe the issue, only to be told to wait for another representative to call you back. You wait for hours, and still nobody calls back. After sending an email to customer support, there's a chance you get a call back, but it's from someone unfamiliar with your problem and you awkwardly have to explain yourself for the third or fourth time. An effective customer relationship management system can eliminate this problem and many more. Here’s what you need to know.

CRM defined

Customer relationship management is a system that allows businesses to manage, record, and evaluate their customer interactions, in order to provide better services and boost sales. You can use CRM to store customers’ contact details, accounts, leads and sales opportunities all in one place, usually in the cloud so that the information is accessible by anyone in your organization, and at any time.

Why you should invest in CRM

  • Master data management - This is a method of recording and sharing customer data across the CRM process. When customer data is recorded, the CRM system centralizes the data into one file, called a master file. Everyone within the company then has access to this data source, preventing confusion from inaccurate or duplicated data.
  • Collaboration - Nowadays clients want their support from a company’s customer service team to be as fast as possible. But one of the problems in the customer service arena is a lack of consistency. CRM systems are able to ensure customer information is shared among departments to better understand circumstances and requirements, and provide a more consistent service.
  • Customer segmentation - A CRM system arranges your customers into groups based on criteria such as age, gender, location, and even their likes and dislikes. This allows you to target marketing messages to your customers more accurately, potentially increasing your sales numbers.
  • Task tracking - CRM systems have task tracking features that enable your employees to stay on top of important tasks, such as contacting customers via email or phone, and following up on leads. CRM systems also send reminders to employees about their assigned tasks, so that nothing falls through the cracks.
  • In-depth reporting - Another benefit you can derive from implementing a CRM system is a thorough analysis of your customer base. CRM-generated reports give details including an overview of product sales numbers, the marketing strategies that work best, your most successful products or services to date, and even a prediction of whether your sales target will be met at the end of the month.

If you’re looking to improve customer service and increase sales conversion with CRM, contact us today and see how we can help.

Don’t download that health app just yet
July 15 2015 0 comment

Don’t download that health app just yet

Mobile health applications have been growing in popularity but this doesn’t necessarily mean their effectiveness is improving. In fact, doctors have called for greater oversight and regulation when it comes to health apps as many have never been truly tested. A number of these apps also make false claims about benefits in order to get users to download them. Before you pay for, or even download, that new health app, here are a few things you should consider.

At the carnivals of the late 20th and early 21st century, you would see traveling salesmen hawking miracle elixirs that could cure just about anything that ailed you. In more recent times, it has been so-called doctors appearing on television commercials late at night with super pills that were able to help you lose weight or have more energy.

These medical shysters have now turned their attention to phone and tablet applications where they use outrageous claims to entice users to download their apps. In September of this year, UltimEyes, an app stating that it improves vision, was fined by the Fair Trade Commision (FTC) for falsely claiming their app was scientifically proven to work.

And they aren’t the only app to have been dinged by the FTC. Earlier in 2015, two apps claiming to detect melanoma were also fined by the FTC for what essentially boiled down to false advertising. It’s likely that health apps will be monitored more closely in the future but at the present moment, a large number of rogue applications are out on the market.

Not every health app out there is bad, but before you download one, especially a paid app, make sure you examine it thoroughly. Here are a few things to look for.

Who made the app

One of the easiest ways to determine the legitimacy of a health app is to see who is behind it. Chances are if it’s a name you trust like the Mayo Clinic or your healthcare provider, you don’t have a lot to worry about. If it’s some fly-by-night company with a funky name like Bob’s House O’ Health, you might want to dig a little deeper to see if the app can really do what it claims.

The online reviews

If an app has been out on the market for a little while then chances are people have reviewed it. It’s good to look at what other people are saying about the app because it can help establish if it really works or not. If an app has received a significant amount of negative feedback you best bet is to steer clear of it.

Google it

Reviews can be helpful but don’t necessarily paint the full picture. Doing a quick Google search on a health app can help unearth some additional information that might be crucial to making a decision on whether or not you should download a medical app. For instance, if the developer of the app was thrown in jail for fraud, you’d probably be less inclined to dowload it. However, if the company behind the app has received some positive press for its work, it might be worth checking it out.

Do you really believe it will work?

A lot of times, we can get too caught up in wanting to believe something is true that we fail to think critically when we make a decision. Before downloading a health app, especially one that makes a bold claim, you should ask yourself if it seems plausible or not for these statements to be true. For instance, an app that can detect cancer sounds great, but if such a thing were to exist, don’t you think everyone would know about it by now? All you are doing by placing your health in the hands of an unknown app is endangering yourself.

If you think you have a problem with your health, then it is best to contact a doctor. And if you think you are having a problem with your IT, then it is a good idea to contact us. We can help diagnose your technology troubles and find a cure.

Published with permission from TechAdvisory.org. Source.
More to social media value than meets the eye
July 01 2015 0 comment

More to social media value than meets the eye

When it comes to social media, figuring just what, if any, value it offers your business can be complicated. There is no exact science when it comes to figuring it out and even experts disagree as to just what is and is not important when measuring the value of your company's social media. The reality is that there is no tried and true method to solving this enigma, but we will offer you some advice on how you can uncomplicate the mystery.

ocial media is important for your business and it can have a great deal of value for your company if utilized correctly. Of course measuring this value is an imperfect science. While we don’t have a magic formula to help you figure it out, we do have a few things for you to consider when it comes to estimating it for yourself.

Followers matter but…

...they are not the end all be all when it comes to your social media efforts. When social media first started, it was all about how many followers you had. In the eyes of consumers, more followers equaled more credibility. However, that sentiment is no longer a prevailing thought among consumers and the number of followers you have won’t make or break your organization.

However, having a lot of followers does still reflect well on your business and it also gives you an easy way to reach your target audience directly. This is where it becomes important to monitor things like average clicks, the number of clicks the page you shared got, and conversion rate - the number of people who clicked on your share that turned into a sale or lead. If you have 100,000 followers but don’t get clicks, then your social media doesn’t hold a whole lot of value. The next point comes in handy if you’re having trouble monitoring all of these.

Simplify the way you monitor social media

A lot of businesses make a simple mistake that convolutes the way they estimate the value of social media. That mistake is failing to create unique campaigns and contact points for each social media channel. Doing this can make it difficult to determine just what leads and sales are coming from which media. Here’s an example for you. Your business shares a link on Facebook, Twitter and LinkedIn to a page on your website where people can download a free report. You get 150 people to download which is good but it can be hard to determine just where everyone came from to download the report unless you have advanced tools like Google Analytics at your disposal.

That’s why for every promotion or pitch page on your website that you share via social media, you should create a distinct URL for each one so you can easily monitor where people are coming from. This will help you understand what kind of value each of your social media channels has. You might also want to consider creating a separate phone number for each social media channel so that way when a person does call, you will know where they came from. This option is especially easy and cost effective to implement if you have a VoIP phone system in place.

Set social media goals

Without goals in place, it’s pretty hard to figure out the value of anything including social media. If you already have social media goals established, then these are probably the place to start in determining the value of your company’s social media. If goals have not been set up, you are going to want to create some and see if your company is able to reach these. That’s because the easiest way to determine if something has business value is to establish if it can help your company reach its goals. If you see that social media isn’t doing this, then you’ll need to reconfigure your strategy accordingly. If social media is adding value, then you will want to dig deeper using different tools to get a better idea of just what that value is.

If you aren’t using social media to add value to your business, then you are losing out. And if you aren’t utilising technology to assist in these efforts then you are really falling behind. Talk to our experts today to see how you can get started.

Published with permission from TechAdvisory.org. Source.